The survey finds that people do not consider how they look as the primary driver for exercise
PORTLAND, Ore., May 9, 2023 /PRNewswire-PRWeb/ -- What: Nautilus, Inc., an innovation leader in home fitness for over 30 years, recently conducted a survey to uncover Americans' attitudes toward fitness.
The survey revealed that people do not consider how they look as the primary driver for exercise:
The survey also revealed where Americans work out and how it affects them:
Americans desire guidance and accountability?even in their home workouts, according to the survey:
Why: Becky Alseth, Chief Marketing Officer at Nautilus, Inc. says the survey offers two important takeaways:
Who: Nautilus, Inc. is consumer-driven and focused on providing its customers with a differentiated connected fitness offering that helps them live a healthier, happier, and better life. The company continues to advance connected home fitness through its Bowflex® brand, offering superior equipment paired with a digital fitness platform that challenges users and evolves as they do. JRNY®, its digital fitness platform, offers consumers a wide range of connected fitness options, including trainer-led workouts, Explore the World routes, and streaming capabilities. And the recently released JRNY® app with Motion Tracking provides real-time, intelligent form guidance, rep counting, and recommendations that enhance Bowflex® SelectTech® Dumbbell workouts.
Where and when: All cited figures are from a survey conducted by YouGov Plc on behalf of Nautilus, Inc. Total sample size was 2,407 adults. The figures have been weighted and are representative of all US adults (18+). Fieldwork was undertaken between January 23-25, 2023. Participants completed the survey online.
About Nautilus, Inc.
Nautilus, Inc. (NYSE:NLS) is a global leader in digitally connected home fitness solutions. The Company's brand family includes Bowflex®, Nautilus®, Schwinn®, and JRNY®, its digital fitness platform. With a broad selection of exercise bikes, cardio equipment, and strength training products, Nautilus, Inc. empowers healthier living through individualized connected fitness experiences, and in doing so, envisions building a healthier world, one person at a time.
Headquartered in Vancouver, Washington, the company's products are sold direct to consumer on brand websites and through retail partners and are available throughout the U.S. and internationally. Nautilus, Inc. uses the investor relations page of its website (http://www.nautilusinc.com/investors) to make information available to its investors and the market.
Alexa Weber, Nautilus, Inc., 1 4257606590, firstname.lastname@example.org
SOURCE Nautilus, Inc.
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